Friday, March 16, 2012

7 Steps to Collaborative, Right-Time Revenue Optimization

  1. Bring together personas and buyer profiles
  2. Work together to eliminate Sales and Marketing waste
  3. Sales intelligence drives sales enablement
  4. Map the content for Sales
  5. Automate lead-to-revenue management
  6. Closed-loop Sales and Marketing
  7. Gauge effectiveness of the collaborative-revenue engine

You can read more at MarketingProfs.