Friday, March 30, 2012

New iPad Act - Stockholm with Charlie Caper and Erik Rosales (iPad Use Case)

Wednesday, March 28, 2012

5 Ways to Manage Your Fear of Public Speaking

  1. Practice makes perfect. 
  2. You don’t have to be perfect. 
  3. Remember, it’s not about you. 
  4. Take long, deep breaths. 
  5. Flex Your Muscles. 

You can read more at PR Daily.

Friday, March 16, 2012

7 Steps to Collaborative, Right-Time Revenue Optimization

  1. Bring together personas and buyer profiles
  2. Work together to eliminate Sales and Marketing waste
  3. Sales intelligence drives sales enablement
  4. Map the content for Sales
  5. Automate lead-to-revenue management
  6. Closed-loop Sales and Marketing
  7. Gauge effectiveness of the collaborative-revenue engine

You can read more at MarketingProfs.

Thursday, March 15, 2012

10 Social Networking Mistakes to Avoid When Marketing Your Business

  1. No clear social marketing strategy
  2. The media is inconsistent
  3. No one monitors the site
  4. The material isn’t proofread
  5. Missed branding opportunities
  6. Accounts aren’t linked
  7. Profiles aren’t claimed
  8. Responses aren’t timely
  9. No “Likes” or “Follows”
  10. The scope is limited

You can read more at Jeff Bullas Blog.

Monday, March 12, 2012

4 Ways to Overcome Marketing Challenges Forever

  1. Establish a memorable and unmistakeable brand identity.
  2. Create a deep connection with your core target audience - your potential raving fans!
  3. Design compelling offerings that pull customers in like a magnet.
  4. Craft A Personal, Workable Marketing Plan.

You can read more at About Marketing.

Friday, March 9, 2012

6 Tips to Become a Better Listener

  1. Listen more than you talk.
  2. Stay focused on what the other person is saying—not on what you’re going to say next. Don’t plan a story you want to tell while the person is still talking.
  3. Never finish another person’s sentences.
  4. Resist the urge to dominate the conversation. (Review tip No. 1.)
  5. Give appropriate feedback, but don’t interrupt.
  6. Occasionally mirror back short summations of what the other person is saying to keep your mind from moving on to other subjects and to assure the other person that you’ve understood what he or she has been saying.

Source: Kelly Services.

Thursday, March 8, 2012

5 Ways To Increase Leads To Your Business With E-mail Marketing

  1. Streamline your email to make it instantly readable. 
  2. Honesty. 
  3. Don’t be afraid to laud the advantages of the product or service you’re offering; just keep it accurate – which ties back into the trust factor. 
  4. Include relevant images in your email marketing campaign; make them eye-catching because people absolutely love pictures. 
  5. Do test-runs, as well some online investigating, of the best places to put your call-to-action.

You can read more at BlueLeadz.

Friday, March 2, 2012

The 14 C’s of Content Marketing

  1. Content
  2. Consistency
  3. Continuous
  4. Congruency
  5. Clarity
  6. Consumers
  7. Contagiousness
  8. Compounding
  9. Compulsory
  10. Cooperation
  11. Capacity
  12. Capital
  13. Concurrency
  14. Calendar

You can read Chad Pollit's article at Kuno Creative.

Thursday, March 1, 2012

How to Get Facebook Fans for Your Business Page

  1. Target Your Customers
  2. Give Them a Reason
  3. Create a Community Feel
  4. Connect With Your Biggest Fans

You can read more at Blue Leadz.