Thursday, February 16, 2012

5 Trends B2B Marketers Need to Understand to Succeed in 2012

  1. Content will be more critical than ever
  2. Marketers will need to take greater advantage of technology
  3. The C-suite must be appeased
  4. Marketers will be more focused on what works in social media
  5. Continue to shift budgets to online activities

You can read more at Marketing Profs.