Monday, September 26, 2011

11 Questions You Need to Ask about Your Landing Pages

  1. What does this all mean?
  2. Why are there so many questions?
  3. Do these keywords match with the search results?
  4. Does this image make sense here?
  5. Is this the right topic for this segment?
  6. What is the work/reward ratio?
  7. Where’s our privacy policy?
  8. Can prospects easily share my landing page?
  9. Is the “send email messaging” permission box unchecked?
  10. Where does my eye go?
  11. Are we testing this landing page?

You can read more at Eloqua.