A survey by J. Gold Associates found that while rivals like iPhone are winning ground in the smart phone sector, BlackBerry will maintain a dominant lead amongst corporate email checkers, reports Silicon Alley Insider.
The survey asked 400 companies of varying size which smart phone platforms they support now, and which they plan to support in three years. Results follow:
- Research in Motion (RIM) will maintain 59.3 percent "primary platform" market share in three years, down from today's 65.5 percent.
- Microsoft's Windows Mobile platform will preside over 28.6 percent of the market in three years, up from 22.5 percent today.
- iPhone by Apple will hold 16 percent of the market, up from 10 percent now.
- Google's Android will hold 4.8 percent of the market, lagging behind Palm — 9.1 percent — and other rivals.
It is worth noting that Android remains unfamiliar to most smart phone users. And iPhone managed to seize 10 percent market share in less than two years. (The unit launched in January 2007.) By and large, however, the survey suggests existing BlackBerry users — mostly corporate — plan to stick with the unit.
No sweat off Apple and Google's back, however. Silicon Alley Insider points out most of their growth shall stem from consumers, not enterprises.
Original post: Marketing Vox