Thursday, January 26, 2012

Good, Cheap & Fast

Your choice!

Monday, January 23, 2012

7 Steps to Incredible Personal Productivity

  1. Let everyone know. Interruptions destroy focus and kill productivity. 
  2. Set a target. Don’t plan your project day based on fuzzy parameters like, “I will stay at it as long as possible,” or, “I won’t leave until I no longer feel productive.” 
  3. Start unusually early or unusually late. When you step outside your norm, your perspective of time shifts as well. 
  4. Delay gratification. 
  5. Refuel and recharge before you need to. 
  6. Don’t take rest breaks. Take productivity breaks. 
  7. Don’t stop until it’s done. 

You can read more at Inc.com.

Tuesday, January 17, 2012

5 Lessons to Learn Early in Your Marketing Career

  1. Move into a P&L role as soon as you can.
  2. Get experience outside of marketing
  3. Think quantitative, not just qualitative.
  4. Communicate, communicate, communicate.
  5. Find a company that will invest in you.

You can read more at Eloqua.

Wednesday, January 11, 2012

Five Lessons from World Changers

  1. Start with purpose
  2. You're not too old
  3. Seek advice
  4. Be the expert
  5. Start small

You can more at Harvard Business Review.

Wednesday, December 7, 2011

4 Essential Steps to Sales Lead Follow-Up

  1. Follow Up With 100% of Inbound Sales Leads
  2. Be Speedy
  3. Provide Complete Answers Quickly
  4. Measure, Improve, and Measure Again

Source:HubSpot.

Friday, December 2, 2011

6 Ways B2B Marketers Should Optimize for Mobile Browsing

  1. Optimize your website and downloadable content.
  2. Create audio content out of your long-form content.
  3. Add social sharing buttons.
  4. Make forms more mobile user-friendly.
  5. Provide click-to-call functionality.
  6. Make emails mobile-friendly.

You can read more at HubSpot.

Wednesday, November 30, 2011

9 Steps to Compelling Contagious Content for Your Social Media Marketing

  1. Find and Define your Target Audience
  2. Identify Your Customers Social Networks
  3. Establish Their Media Preferences
  4. Find Ideas for Creating the Content
  5. Create the Content
  6. Optimize the Content
  7. Make it Mobile
  8. Monitor and Measure
  9. Repeat What Works

Read more at Jeff Bullas Blog.

Monday, November 28, 2011

7 Reasons You're Not Generating Leads From Social Media

  1. Not being where your target customers are. 
  2. Not providing valuable content. 
  3. Not using calls-to-action or sharing targeted links to landing pages.
  4. Not leveraging social media real estate.
  5. Not integrating email and social media. 
  6. Not displaying highly visible social share and follow buttons.
  7. Not analyzing the effectiveness of your social media efforts.

You can read more at HubSpot.